About – Vivek Verma

Hello! I’m

A Creative Manager with 10+ years of graphic design experience, including 5+ years in strategic leadership roles. Expert in developing over 50+ creative campaign ideas and impactful visual marketing campaigns across diverse industries (hospitality, retail, technology) and international markets (Middle East, South East Asia, North America). Skilled in Adobe Creative Suite and have a passion for mentoring creative teams.

View Resume

Work Experience

The Hustler Collective
New Delhi, India

Creative Design Lead
Aug 2018 – Present

Leading a dynamic design team, overseeing projects and campaigns from conception to delivery, ensuring timely and efficient execution for clients.
Achieved outstanding consumer engagement and brand recall through the creation of multi-dimensional ad formats and E-commerce Brand stores, resulting in over 1.2 Billion views.
Managing campaigns and projects for clients across diverse regions including North America, Europe, Middle East, and South East Asia, ensuring alignment with regional requirements and objectives.
Mentor and train new team members on brand guidelines, design tools, and project management techniques, fostering a cohesive and skilled team environment.
Highly proficient with Adobe Creative Suite, specifically Illustrator & Photoshop, and familiarity with After Effects & Premiere PRO.
Lead others through researching and analyzing customer feedback to improve quality and develops action items as a result of the analysis.

Hustler Collective LLP
Dubai, UAE

Designer Manager
Sep 2021 – Oct 2023

Overseeing projects for the Middle East & Africa region from conception to execution ensuring adequate quality control measures are in place.
Providing strategic vision and a true mastery for unravelling complex communication problems and driving creative teams to their solution.
Changing brand perceptions that has created a positive brand outlook for some of the market-leading brands.
Strong understanding of commercial creativity, brand development, the digital landscape, and multichannel marketing concepts.
Collaborating with the client relations and strategy teams, and being responsible for the overall quality of creative output.

Brander
New Delhi, INDIA

Senior Graphic Designer
July 2014 – Aug 2018

Worked in a diverse range of markets, including education, entertainment, retail, and hospitality.
Collaborated in the design process by oering multiple solutions in conceptual models, layout, theme and typography.
Worked with PR, Sales and Marketing Managers to design new POS materials and provide creative assets for specific brands.
Worked collaboratively with the UX design team on-site design updates, brand experiences and campaign integration.

United Publications
New Delhi, INDIA

Graphic Designer
Apr 2012 – June 2014

Created designs, concepts and sample layouts, based on knowledge of layout and aesthetic design concepts.
Assist Senior Designer in creating the product collections at the beginning of each season for a specific category.
Design, develop and implement eLearning modules supporting materials that enhance the learning process (i.e., videos, simulations, infographics).

Services

Generative AI

Utilizing cutting-edge algorithms to craft unique, AI-generated designs that push the boundaries of creativity and innovation.

Digital Branding

Elevating brands through cohesive digital strategies, from logo design and visual identity to brand storytelling, ensuring a memorable and impactful online presence.

UI Design

Crafting visually engaging user interfaces that enhance user experience and drive engagement, blending aesthetics with functionality seamlessly.

NFT Art

Pioneering the digital art world with unique NFT creations that merge traditional artistic expression with blockchain technology, offering collectors exclusive and irreplaceable digital assets.

Print Media

rom eye-catching bill-boards to captivating brochures, we specialize in designing print materials that leave a lasting impression, merging artistic flair with effective communication.

Video Production

Bringing concepts to life through compelling storytelling and cinematic visuals, our video production services deliver engaging content that captivates audiences and communicates your message effectively across platforms.